The Tyler Durden and Jesus Christ Guide To Running Your Network or What To Do With Apostles

the new paradigm is actually the old paradigm remixed.

the customer is always. right?

carspace is important. Even to the blog network owners.

waaayyy more important than edgeio (note to edgeio: want to really be an ebay killer. combine classifieds and video like this instead of classifieds and blogs.)

Carspace is an actual example of leveraging social networks for a niche group.

Will it work?

Of course it will.

Like magic.

Now if you care about niche groups (lets say you own a blog or something) then you should start caring about this social networking stuff. Getting your people together.

I care a lot about media. I also care about technology that’s relevent to the consumer experience.

But here’s the deal. Everything is relevent to the consumer experience.

Do you know what’s wrong with blogs?

They hide the comments.

The comments should be right next to the main text. Right hand side. In bold.

Why should the comments be big and huge?

Because it’s the audience that really matters.

It’s their content that runs the show and makes you relevant.

Your job is to just facilitate and then get the fuck out of the way.

the best blogs have cool audiences

the customer is always, right?

Why do videogames make more money than hollywood movies?

Participation. Mods. Social Networking.

You want to own your audience. How do you do that?

Easy.

Let them own you.

Where would Jesus be if no one had written the gospels?

Slide. Let go. How did Tyler Durden put it?

On a long enough timeline, the survival rate for everyone drops to zero. 

No. Wait. Wrong Quote.

 

The things you own end up owning you.

And that’s good. Because if your audience owns your network then you are saved.

The customer is always. Right? 

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