Are You Experienced? (or Why This Blog Is Still In Beta)
Every now and then I get an email from someone who doesn't get this blog.
What exactly are you writing about? What's with the videos? WTF is going on?
What's really different about new media is it's ability to allow the creator to create a multi-level experience.
Every other peice of media forces you into a box.
You either watch, listen or read it.
New Media allows you to have your audience experience all three. It allows you to touch the audience in different ways.
Metroblogging does city-centric blogs for cities like Los Angeles.
But they created one for a fictional Warcraft city.
Now the makers of Warcraft should get with Metroblogging and have them do it for all the cities in the game. It would add to the Warcraft experience for the gamer and also aid Metroblogging in getting gamers to check out the blogs for their real cities.
It's all about the experience or the DisneyWorld, of your product or brand.
We are in a 100 million channel universe and you have to give people different ways to touch you.
And that's, in a clumsy way, what I'm trying to do with this blog.
You don't come here just to read what I have to say about new media or The Killers.
I want you to come here and experience the Chartreuse brand.
The stories, the music, the art I choose to display,the pictures I decide to use or all part of the chartreuse (beta) experience.
Anybody can make a blog and write. But there is only one chartreuse experience.
Now I'm new at this.
I'm trying new things all the time.
Next week the RandomShapes kids will be giving there take on new media and music here on this blog.
Some of the authors I read will also be giving there take on new media in this space. Even some video bloggers.
Now some of the things I try don't work.
I realize that.
But that's why the site is in beta.Explore posts in the same categories: blogging, blogs, branding, chartreuse (beta), content, Liz Strauss, movies, music, new media, random shapes, research, The Killers