What Really Changes Everything 101 (Or Why the choice to lead an ordinary life is no longer an option)


When the future history buffs look back at what really changed our society the most the answer won't be the internet.

It will be Atari.



As we move toward an engagement economy games will take a more and more larger role in people's lives.

Video games are already being used by the military to teach recruits. They are also already being used to teach cutting edge doctors.

But that's just part of the story.

Entire economies are being created in video games.

Don't like your life? Create a new one and make money while you are at it.

If you think folks were addicted to something as simple as Tetris just wait until you have an entire generation who can be whoever they want whenever they want.

It. Changes. Everything.


We are watching the death of advertising and media as we knew it, in real time, right before our eyes.

Add real life to the list.

And consider the implications.

Explore posts in the same categories: Atari, change, communities, cool, DEAD, education, important, Second Life, WoW, young people

14 Comments on “What Really Changes Everything 101 (Or Why the choice to lead an ordinary life is no longer an option)”

  1. Brian Says:

    I’ve been wating for virtual reality since reading Gibson’s Neuromancer in the mid-80s (although Stephenson’s Snow Crash is the the true VR novel of choice).

    When you think about it, blogging itself is a very primitive form of virtual reality. It’s an online avatar for business and other interaction.

    We live in interesting times.

  2. That is one world I never ever ever will get. ever. really.

  3. Loren Says:

    I don’t get it either. Really. I know it is huge but I’ve never gotten the game thing.

  4. Anthony Says:

    The world, economy and community that has evolved through Second Life is nothing short of phenomenal. It gives a great insight into where everything can go.

    Also on topic, Microsoft just having acquired Massive Inc a company that sells in-game ad space.

  5. Mr Angry Says:

    Ahhh, and then we end up in the world of Ender’s Game. We think we’re playing a game but we’re actually being used to wage a real war. Oh, and so far as the internet not being the most important thing, the internet is the online thing that allows those games/worlds to be immersive. Which kind of undermines your point

  6. Reynold Says:


    This is an interesting and topical post. Video games are already being used to train people in many different walks of life, including the ones you mentioned.

    I recently blogged about how many innovations of the late 20th and early 21st century were invented (conceptually) in the pages of science fiction novels. Recent innovations in the realm of fantasy foods also owe their origin to this source. The scenarios that you describe may have been invented in the SF novel Neuromancer.

    However, I feel that the possibility of gaming subverting real life is both feasible and far-fetched. Feasible because the model – virtual economies – has been proven already. Far-fetched because the external conditions such as robotic labour, automated food chains etc that will permit most or all of the population to live in that way do not yet exist and may never do so.

  7. Reynold Says:

    Of course, the one objection to living COMPLETELY in the virtual world is: how are we to have sex? However, the movie Demolition Man starring Sly Stallone and Sandra Bullock may already have answered that.

    Incidentally, that movie adds support to my theory that science fiction can predict the future… although the movie was made in 1993 it mentions the “Arnold Schwarzenegger Presidential Library”, which may yet come to pass.

  8. Liz Strauss Says:

    This whole idea begs the next question which is “What if it’s already happened?” “What if we are some oversized form of sophisticated SIMs?” Maybe the answer to the universal question really is 42.

    I don’t feel much like the smartest girl in the room anymore.

  9. chartreuse Says:

    Gaming is truly generational.
    Most older folks just don’t get it.
    I don’t play many video games but I think that those who do, especially those who have grown up with them think differently. Add the ability to profit and watch it explode.

  10. Reynold Says:

    Yup, I give thanks to my Dad for buying me that Atari! Who knew?!!

  11. daniel9223 Says:

    Great post chartreuse. Gaming is generation and like Brian I have been watching the VR space since reading Gibson in the 80’s.

    Direct connecting (pre-internet) to my buddy’s computer and watching him run down the hall in a postage stamp size window in Doom was one of the most thrilling things I have ever done.

    And yes, its a whole new world(s) for advertising.

  12. Brian Says:

    >>>Incidentally, that movie adds support to my theory that science fiction can predict the futureā€¦

    Science fiction doesn’t predict the future, it *creates* the future.

  13. Chris P. Says:

    Once upon a time (not that long ago), gaming was viewed as a useless leisure activity. Now, however, there are people out there pulling 6 figures a year off of gaming, and many of you may know that virtual real estate was purchased for like $100K in a recent transaction (in one of those MMORPGs).

    It’s easy to scoff at the whole gaming thing, but stuff like this ought to make the ardent capitalist scratch his proverbial beard.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: