You Can’t Make Money With Adsense Unless Your Site Sucks (Or Avoiding The Abundance Trap)
So I'm doing some work for a guy who wants more visitors to his blog.
"I want 1000 readers a day." he told me.
Now that's reasonable.
But the truth is: it's not that important.
In this day and age the numbers don't matter.
Everyone talks numbers.
But all that's backwards.
In a multi-media, million channel universe, your numbers are really not that important.
What's important is your influence.
I might visit a dozen car sites but the one I buy from is the one that matters.
I may visit a dozen news sites but it's the ones I trust that matter.
If I am visiting a site I like then the last thing I'm going to do is click on an ad.
Because I don't want to leave.
The way the system is set up now, you are rewarded for being boring.
People make money with splogs because people want to get the hell off the site as quickly as possible and go.
You can't make real money with adsense unless your site sucks.
Here's the dealio.
Everything has changed.
Some folks just don't know it yet.
In an age of abundance, abundance doesn't matter…
Value only comes from audience influence.
No matter the size.
Forget the numbers.
Really.Explore posts in the same categories: advertisers, advertising, advertising agencies, Army Of One, authenticity, blog networks, influence, movies, television, trends